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Social Media Myth Busting In The Yachting Industry
My post today was inspired by a discussion I recently had with a couple of yachting companies about the dominance of various yachting businesses on social media channels. One company assured me that they do 'very well' across 5 different social media channels. I...

BOAT International 2020 World Superyacht Awards
The winners of the BOAT International 2020 World Superyacht Awards have been revealed. The 15th annual edition of the annual awards were held as a virtual event hosted by Natasha Kaplinsky, with some of the most spectacular yachts from the global fleet taking part....

Soaring into Friday
Do you feel like your marketing is soaring for your business? I love this video, it makes me smile! Today’s...

Lockdown measures for France
Starting today, October 30, new lockdown measures are established for 4 weeks in France and Martinique. To move around you must have one of the following 3 documents: 1) Travel certificate (Attestation de déplacement dérogatoire) for these reasons: Commuting to...

Superyacht Brands partners with Club Vivanova
The modern digital world has become a lifeline for business development and Superyacht Brands was created to offer dedicated brand support for Mediterranean yachting companies through social media marketing, targeted editorial articles and radio advertising. Company...

Cogs 4 Cancer 2020
The annual sponsored charity bike ride organised by Cogs 4 Cancer (C4C) will take place from 7-11 October, covering a total of 520km with 8000m of climbing. This year's rides are more subdued due to Covid-19, but the enthusiasm to fundraise is still fired up! Starting...

10 Things To See & Do In Saint Tropez
This year has been one of ups and downs for the yachting industry - usually, Saint-Tropez is rammed with yachts and tourists, increasing the population up to 100,000 daily visitors in high season. Yes, people go to ‘St Trop’ to see and be seen, but it has so much more...

Gym Marine launches #GreenWingsChallenge
Gym Marine Yachts & Interiors, has announced the launch of their #GreenWingsChallenge, in partnership with Yacht Carbon Offset. The initiative aims to reduce the carbon footprint produced by air travel within the yachting industry, with the goal to offset enough...

10 Things To See & Do in Antibes
Despite its size, Antibes has lots of attractions and activities to enjoy. Look past the town remparts and port, and you can delve into some interesting things to see and do in Antibes. A brief history of Antibes The Greeks set up their trading post of Antipolis in...

Port Vauban unveils €135 million development plan
An impressive €135 million investment is set to transform Port Vauban into a new state-of-the-art facility over the next few years. With construction due to begin in October 2020 and be completed by the spring of 2023, the works will only occur during the winter...