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Create Content For The Yachting Industry That Works
It was a pleasure for me to attend the Booking Manager Summit in Zagreb where I presented a session about 'Creating Content That Works'. In this post, I’m sharing a few tips about turning content ideas into actions. Getting your product or service in front of the...
The importance of social media for yachting companies
Social media is like a shop window; you have to keep polishing it so your customers can look in and see clearly. ✅ Three beneficial aspects of social media: ▪ It gives you opportunities to build communities around your business, educate your audience or share your...
LinkedIn For Yachting Companies: How to customise your LinkedIn URL
LinkedIn has transitioned beyond just a job-hunting platform. LinkedIn offers: ↪︎ A place to expand and showcase your professional portfolio and testimonials. ↪︎ A platform to share your professional and personal story. ↪︎ Business opportunities and partnerships....
Superyacht Summit Adria Wrap-Up
The debut edition of the Superyacht Summit Adria took place at the Radisson Blu in Split on April 18th. The event brought together over 100 guests from various parts of the world, united for an introspective look at the Adriatic yachting sector. My Key Takeaways: No...
Discover the Palma International Boat Show 2024 Highlights
The Palma International Boat Show is a captivating annual event that draws the global yachting community to Mallorca. This prestigious event is not just a showcase but a celebration of maritime excellence, where innovation meets tradition in the heart of the...
The Superyacht Chef Competition 2024
Held at the Yacht Club de Monaco under the aegis of YCM’s La Belle Classe Academy training centre in partnership with Bluewater, the annual Superyacht Chef competition highlights gastronomic excellence. This is the 14th event for Bluewater and the 5th co-hosted with...
Superyacht Summit Adria 2024
The inaugural Superyacht Summit Adria (SSA24) is set to take place on April 18th, 2024, in the picturesque city of Split, Croatia, with the event venue being the Radisson Blu Split. This full-day, English-speaking conference, organised by WeAreSuperyachts, aims to be...
Antibes Yachting announces official partnership with BLADE Monaco
I am happy to announce that Antibes Yachting is an official commercial partner with BLADE. Four years ago, Monagasque operator Monacair bought Héli Sécurité in Saint-Tropez. A deal between Monacair and BLADE was then completed in May 2022. Then, in June 2022,...
Cannes Yachting Festival and Monaco Yacht Show 2023 Review
September flew by in a storm of yacht shows, bringing together many industry leaders and flagship products and services - the links in the nautical anchor chain - that fuel businesses across the superyacht sector. I managed to meet face-to-face with people at Cannes...
Canadair scooping zones including Saint-Tropez, Cannes and Villefranche-sur-Mer
With summer well and truly here and ongoing high temperatures on the French Riviera, I thought it's timely for a reminder post about the Canadair scooping zones including maps. The third most wooded department in the south - the Provence Alpes Côte d'Azur region, has...
