Road To Gold is a brand new online program that demystifies the secrets of campaigning at the highest level of sailing competition. Designed by world-class sailor and coach from New Zealand, Hamish Willcox, in partnership with British sailing journalist and...
Are you listed on Google My Business? If not, you're missing out on sending traffic to your yachting website and customers finding your product/service. What is Google My Business? Google My Business is a free tool that allows you to manage how your yachting business...
Ships bells have been a part of maritime traditions for both functional and ceremonial uses. Used for signalling, ceremonial salutes, time keeping, sounding alarms and also when a sailor has died he or she can be honoured with the sounding of eight bells symbolising...
I recently got some great news that Antibes Yachting’s blog has been selected by Feedspot as one of the "Top 40 Yacht Blogs, Websites and Influencers in 2020". I have made a concentrated effort to add useful and industry-relevant content to the blog, so I'm happy that...
Four years ago, the UK voted to leave the European Union and since then there has been conflicting information concerning travel and immigration regulations for British yacht crew in France, as well as VAT on yachts post-Brexit. On 31 December 2020, the French...
As we creep closer to the holiday season, it's important to realise that marketing is a long-term strategy. While these Countdown to Christmas posts are intended to inspire you with marketing ideas, there is no quick fix solution for posting consistent and relevant...
There's been a fantastic response to the first four days of the 12 Days Of Christmas marketing posts on Instagram and Facebook. These posts are meant to challenge the yachting industry, and give individuals and companies some free marketing tips that help them with...
A reminder to not forget to put the finishing touches on your holiday marketing campaigns. What holiday marketing campaign I hear you say! Christmas sees a wave of seasonal marketing and promotions flooding our social media feeds. Some companies are cranking out...
Twenty-one years ago, the Pelagos Agreement on the creation in the Mediterranean of a sanctuary for marine mammals was signed. What is the Pelagos Sanctuary? The Sanctuary is a marine area of 87,500 sq. km subject to an agreement between Italy, Monaco and France for...
President Macron recently detailed a progressive lockdown exit strategy which has seen the reopening of non-essential stores and extended trips (previously limited to 1 km/1 hour from your home) from Saturday 28th November in France. First step: November 28, in the...
