There's been a fantastic response to the first four days of the 12 Days Of Christmas marketing posts on Instagram and Facebook. These posts are meant to challenge the yachting industry, and give individuals and companies some free marketing tips that help them with...
A reminder to not forget to put the finishing touches on your holiday marketing campaigns. What holiday marketing campaign I hear you say! Christmas sees a wave of seasonal marketing and promotions flooding our social media feeds. Some companies are cranking out...
Twenty-one years ago, the Pelagos Agreement on the creation in the Mediterranean of a sanctuary for marine mammals was signed. What is the Pelagos Sanctuary? The Sanctuary is a marine area of 87,500 sq. km subject to an agreement between Italy, Monaco and France for...
President Macron recently detailed a progressive lockdown exit strategy which has seen the reopening of non-essential stores and extended trips (previously limited to 1 km/1 hour from your home) from Saturday 28th November in France. First step: November 28, in the...
Rebecca Whitlocke from Antibes Yachting will participate in Yare Networking 2020 where she will moderate a cyber security workshop. Over the past decade, YARE (Yachting Aftersales and Refit Experience) has connected over 1300 companies and 800 Captains at the annual...
My post today was inspired by a discussion I recently had with a couple of yachting companies about the dominance of various yachting businesses on social media channels. One company assured me that they do 'very well' across 5 different social media channels. I...
The winners of the BOAT International 2020 World Superyacht Awards have been revealed. The 15th annual edition of the annual awards were held as a virtual event hosted by Natasha Kaplinsky, with some of the most spectacular yachts from the global fleet taking part....
Do you feel like your marketing is soaring for your business? I love this video, it makes me smile! Today’s...
Starting today, October 30, new lockdown measures are established for 4 weeks in France and Martinique. To move around you must have one of the following 3 documents: 1) Travel certificate (Attestation de déplacement dérogatoire) for these reasons: Commuting to...
Gym Marine Yachts & Interiors, has announced the launch of their #GreenWingsChallenge, in partnership with Yacht Carbon Offset. The initiative aims to reduce the carbon footprint produced by air travel within the yachting industry, with the goal to offset enough...
